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Gates Chili Central School District

Together we teach and inspire excellence for all learners

Staff branding resources

Staff branding resources

A mascot stands on a football field with the Gates Chili Central School District logo and the words 'Home of the Spartans' and 'Guests' in the background.Branding is more than a logo—it’s how we tell our story and show who we are. The Gates Chili Central School District Brand Standards Guide outlines how to use our name, logos, colors and other visual elements consistently and professionally across all communication.

This section includes everything you need to represent the district confidently, from logo files and templates to guidelines on naming conventions and visual identity.

Every staff member plays a role in protecting the district’s image by using Gates Chili brand elements appropriately and in alignment with established standards.

Email the Communications Office for help selecting the right file or requesting a customized graphic.

Templates and branding tools

District logos and mascots

The Gates Chili Central School District logo features the letters 'GC' in a bold, blue font.

A navy blue and white logo featuring the letters 'G' and 'C'.

The Gates Chili logo depicts a white line drawing of a Spartan warrior wearing a helmet with a plume.

Elementary mascots

The Neil Armstrong Elementary School Mascot. A cartoon astronaut with a big smile and a star on their helmet.

The Florence Brasser Elementary School mascot. A cartoon bear with red fur, big eyes, and a wide smile.

The Walt Disney Elementary School mascot. A cartoon green dragon with a big smile and white horn.

The Paul Road Elementary School mascot. A cartoon illustration of a green panther with a big smile.

Gates Chili primary color palette

A solid square of Gates Chili Blue, a vibrant shade of blue.

A color swatch displaying Gates Chili Gray, with its Pantone, HEX, RGB, and CMYK values.

A white square with the word 'White' below it, along with color codes in Pantone, HEX, RGB, and CMYK.

Gates Chili secondary color palette

A solid square of dark blue color with the text 'Secondary Blue' below it.

A solid blue color swatch labeled 'Tertiary Blue' with its HEX, RGB, and CMYK color codes.

Elementary color palette

A solid square of Armstrong Blue, a light blue color with Pantone code 283C.

A solid red color swatch labeled 'Brasser Red' with Pantone, HEX, RGB, and CMYK color codes.

A solid green color swatch labeled 'Disney Green' with Pantone, HEX, RGB, and CMYK color codes.

A solid square of Paul Road Green, a vibrant green color.